the LAND ROVER DC100 SPORT concepts - YouTube GO OTOMOTIF 2

When we first arrived at the Jaguar Land Rover display, there were four vehicles hidden under drapes. It was quite clear which were the Jaguars and which were the Land Rovers. The two sleek, low-slung models were definitely not Landies. The other two, however, had much taller, boxier shapes. Further reducing the mystery was the coyly upturned drape that showed one oversize, rugged tire. These were recognizable as the DC100 and DC100 Sport concepts first revealed at the Frankfurt show. Both of the DC100 concepts are on a 100-inch wheelbase, the names staying true to the tradition of titling Defenders based on wheelbase length. The more traditional of the two, the DC100, is pale blue with a white top. It has short overhangs for good approach and departure angles and can seat three across. Its bright orange Sport sibling has a low speedster-like windshield and was created to appeal to those with active outdoor lifestyles that may be looking for a less traditional vehicle. Any time a company threatens to change an icon, there are serious concerns from diehard fans — just look at what happens when Jeep updates the Wrangler. There haven’t been significant updates to the Defender in over a decade, which essentially prolongs the inevitable. Land Rover knows this, but the company also realizes that the Defender is the heart of the brand. There is a lot of pressure to make sure that the next Defender not only has the same go-anywhere can-do spirit of the classic, but can appeal to new buyers, adhere to current safety standards, and still retain the styling cues that tie it to its forebears. Land Rover has confirmed that it is planning on having the new Defender ready for sale by mid-decade, and is seriously looking into bringing the new Defender to the U.S.How will all those requirements be met? According to Gerry McGovern, Land Rover Design Director and Chief Creative Officer, there have been several proposals over the years for new Defenders and the two at the show are not the only ones that have been built. While a few people may have nitpicked about details (and I personally would prefer a front end that looks less like that of the LR2), feedback on the overall look of the concepts has been very positive. They were created to stick with the ideas of being versatile, configurable, and environmentally responsible. And when asked about the capability of a production model based on these concepts — or something similar — McGovern felt that the new Defender could be just as capable as the original, if not more so. No matter what, though, when it comes to updating the vehicle that caused Land Rover to exist in the first place, all eyes are going to be on the model that makes it to production.

the LAND ROVER DC100 SPORT concepts - YouTube
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